You’re Not For Everyone
Welcome back! In this episode, Jay Worth welcomes Briana Johnson to the show!
Briana started in the Green Industry right out of college. Using her background in journalism and communications, she started working for Greenleaf Nursery Company and Garden Debut Plant Collection in their marketing department.
After years of working there, she’s worked for various entrepreneurs and agencies. That exposed her to national and international marketing for various clients.
But her heart was still in the Green Industry, so in 2021, she launched the Dirty Marketing Group, a marketing agency that works exclusively with Green Industry companies.
Briana shares how answering your customer’s questions, embracing automation, and turning customers into advocates positions you for success.
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